In every way the Pepperio partnership is adding value to our business. The product complements our existing, services enhancing the total package we can offer clients.
Lizz Clarke
Managing Director, LCM
LCM
Case Study
Built on the framework of an established enterprise solution, Morello, but designed specifically for small businesses, Pepperio offered LCM an answer for its clients. Lizz Clarke explains;
“Pepperio stood out for a number of reasons. Firstly it offered a simple, WYSIWYG, contribution interface, which the meant that clients themselves could manage, add and maintain content and pages on their own sites. Secondly Pepperio is a hosted solution which we can sell on with our design, consulting and client support services. And thirdly, it is all offered at a sensible price which our clients can afford. The price point is perfect and we can sell on the benefits of the rental site but it makes it really simple to overcome any objections about owning the software over leasing it.”
In addition, Pepperio would not be resource intensive for the busy agency. Clients could be trained to use Pepperio in approximately 30 minutes, whilst web developers, who would committed to investing in the Pepperio product with ongoing development for better work on the client’s website design needed only a day for Pepperio template training. Of huge benefit to LCM is the lack of any applied technical resource. Mediasurface has functionality, so Pepperio is continually maintained and improved. This roadmap for progression means LCM are not burdened with the responsibility of in-house development but can benefit from a fully tested, scalable solution from a vendor with a proven track record in content management innovation.
Since signing with Pepperio, LCM will be the first to benefit from a new website. The new site will feature tighter brand control and clearer messaging, but Lizz is eager that this version be more of a showcase of their skills and has plans to integrate new media such as video blogs etc into the new site.
Pepperio will also have an impact on how LCM sell other services, the advantages in Search Engine Optimization will help with LCM’s own online PR and business development to recruit new clients.